Knowledge Hub: Strategies, Tools & Insights

Dive into our collection of articles, case studies, and practical insights; all crafted to help you navigate marketing challenges and unlock new growth opportunities.

Whether you're looking to refresh your brand strategy, create more engaging content, or get better results from your marketing investments, you'll find actionable ideas you can put to work right away.

Check back often for fresh perspectives, or subscribe to have our latest thinking delivered straight to your inbox.
May 19, 2025

Turn customer voices into your most powerful marketing asset

In an era where trust is currency, your brand's reputation isn't just what you say about yourself - it's what your customers say about you.

Read more
May 12, 2025

Why Google My Business is Critical for Getting Your Brand Seen

Maximise your local visibility with Google My Business. Learn how to optimise your profile, showcase updates, and leverage reviews to attract more customers

May 12, 2025

Why Entering Industry Awards Is a Smart Business Move

In today's competitive business landscape, industry awards represent far more than just shiny trophies on a shelf. They serve as powerful tools for business growth, reputation building, and team motivation. Here's why you should seriously consider making award submissions part your annual marketing strategy.

May 12, 2025

The Power of Brand-Funded TV Media: A Cost-Effective Video Marketing Solution

Brand-funded TV media offers businesses a powerful alternative to traditional advertising by seamlessly integrating products into engaging storylines. This delivers longer screen time, higher viewer engagement, and authentic brand positioning through compelling narratives.

May 7, 2025

7 Essential Factors to Consider When Investing in a Business Website

In today's digital landscape, your website is the storefront of your business. It's often the first point of contact between you and potential customers - and this is even more critical if you don't have a physical brick and mortar location.

May 7, 2025

Marketing Budget Guide: How Much to Invest by Business Stage

In the ever-evolving business landscape, one question consistently challenges business owners and marketing leaders: "How much should we spend on marketing?"

May 7, 2025

Beyond the Stand: Exhibition Strategies that Deliver ROI

Elevate your trade show participation from expense burden to growth catalyst with our proven three-phase ROI strategy that maximises every exhibition dollar

When the Time is Right, Let's Chat

Butterfly Marketing is trusted by businesses throughout Australia.  Elevate your brand presence and business impact.

Get in touch now
Butterfly Marketing logo in teal brand colour
We help
brands grow

Menu

Services

Strategy
Brand
Content
Creative
Growth
Research & Insights
Industry Connect
Butterfly Marketing, Melbourne, Australia. Made by Happy Simple